Lynne Hughes:

A Resilient Entrepreneur and Passionate Advocate for Sustainable Practices in Hospitality Lynne Hughes, a seasoned entrepreneur in the hospitality industry, has transformed her journey of business successes and challenges into a mission to support local businesses and farmers while championing sustainable practices.

 

Hughes’ dedication to creating a positive impact in her community and the industry at large serves as an inspiring testament to resilience and innovation. A Journey of Perseverance. Raised in Fowey, Cornwall, Lynne Hughes has worked in hospitality for over 30 years. From her fine dining restaurant in Plymouth, which attracted media celebrities and wealthy businessmen, to running a tapas bar in Torquay. Lynne turned an Inn/Hotel in Cornwall from zero stars to 3 stars. Her career has been diverse. Despite her best efforts, unforeseen circumstances hit her business hard, leaving her struggling to keep it afloat. Instead of giving up, she dug deep, finding the strength to come back stronger than ever.Seeking a change, Lynne moved to the East End of London, where she immersed herself into "Immaculatte",  a commitment to Sustainability before eventually settling in Bournemouth.

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Through sheer determination and resilience, Lynne rebuilt her business from the ground up, leaning on her extensive experience and unwavering commitment to sustainability and ethical practices.Throughout her career, Lynne Hughes has navigated the highs and lows of the hospitality business. Her ventures have faced significant challenges, from economic downturns to evolving consumer demands. Yet, through it all, Hughes has emerged as a steadfast leader,committed to making a difference. Working alongside her long-term business partner and friend, Chef T, Lynne launched HERBiT.

 

This venture brings delicious flavours with superfoods, antioxidants, minerals, and vitamins to encourage healthy eating using fresh ingredients. HERBiT has won many awards,including the esteemed Taste of the West Gold Award 2024. Now, Lynne is seeking investors to help secure the further development of HERBiT, as she focuses increasingly on her passion for campaigning on issues around sustainable farming and food production. Making a Positive Impact “Every challenge has been an opportunity to learn and grow,” says Hughes. “I’ve always believed that our businesses should do more than just provide a service; they should contribute positively to our community and the environment.”Lynne prioritises sourcing ingredients from local farmers and producers, ensuring that the economic benefits remain within the community. This commitment not only supports local businesses but also reduces the carbon footprint associated with long-distance transportation of goods. Furthermore, Hughes has implemented a range of sustainable practices across her operations. From energy-efficient appliances and waste reduction programs to eco-friendly packaging and water conservation efforts, her businesses are setting new standards for sustainability in the hospitality industry.

 

Advocating for a Sustainable Future“Supporting local farmers and adopting sustainable practices are not just trends; they are essential steps towards a more sustainable future,” Hughes explains. “We have responsibility to our planet and to future generations to do our part.”Hughes’ advocacy extends beyond her own businesses. She is an active participant in industry forums, sharing her knowledge and encouraging other hospitality professionals to embrace sustainability.In addition to her work in hospitality, Hughes is involved in various community initiatives aimed at promoting sustainability and local economic growth. Lynne Hughes’ story is one of perseverance, innovation, and a deep-seated commitment to making a difference. As she continues to champion sustainable practices and support local businesses, Hughes is paving the way for a brighter, more sustainable future in the hospitality industry.

 

Lynne Hughes lives in Bournemouth, Dorset, and is an accomplished entrepreneur with over30 years of experience in the hospitality industry. Known for her resilience and innovative approach, Hughes is dedicated to supporting local businesses and farmers and advocating for sustainable practices. Her work has garnered recognition and serves as an inspiration to many in the industry. The HERBiT range is developing new and exciting products that use the finest ingredients to ensure a high-quality blend of superfoods, rich in antioxidants, providing a natural healthy supplement for individuals and the catering industry. HERBiT wins Taste of the West Gold award 2024: HERBiT | Taste of the West Media Contact Lynne is available for interviews on the above or relevant topics across broadcast and publication media including TV, radio, magazines, and other appropriate platforms. To book or for more information, please contact us.